Things You Need to Put in Place in Order to Save Thousands of Dollars on Digital Marketing

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However, with the advent of the Internet, the number of marketing options available to both budding and experienced entrepreneurs has become staggering.

Sometimes, when I’m surfing the web—it’s what I do a lot—I find myself thinking, “Wow! So many tactics! So many choices!”

If I were just getting started in digital marketing, I would be in a total freakout mode. Where do I ...

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How to Craft the Perfect LinkedIn Profile: A Comprehensive Guide [Infographic]

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Your LinkedIn profile is a place for you to build your professional brand, showcase your achievements and skills, share content with other professionals, and connect with colleagues, business partners, and even potential employers.

And people will come across it in a variety of ways — whether they’re searching for employees at your company or in your industry, or they met you in person and want to remind themselves what you do or learn ...

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Tips and Tools for B2B Online Marketing

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If you find yourself feeling bogged down because there’s just so much to do that you don’t even know where to start, it’s time to take a step back and get ...

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2016 Content Marketing Toolkit: 23 Checklists, Templates, and Guides

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If content marketing predictions made by leaders like Joe Pulizzi, Sarah Mitchell, Carlos Abler, and several others are any indication, 2016 could truly be the year when brands finally start to de-silo their content efforts and operate as fully functional publishers.

This means it’s time to significantly ramp up your content capabilities – or acquire them from other companies – if you don’t want to fall far below the competition when it comes to engaging with today’s tech-savvy and ...

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A Guide to Content Marketing

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By now, you probably already know how to pick the right SEO keywords and how to write a blog post that generates organic traffic and converts — but what about your content marketing skills and strategy? Are they as strong — and targeted — as they should be?

We’ve been studying and honing the craft for years, and we’ve seen content marketing work ROI wonders for all of our clients, from the national brands to ...

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10 Tried and True SEO Tactics That Will Pull You out of a Traffic Slump

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We’ve all faced disappointing traffic numbers and even heart-stopping dives.

It happened to me recently on this website. Two years ago, I was blogging along as usual, when wham, my traffic dropped!

As it turns out, it was a random algorithm update that killed things for a week or two. Several tweaks later, I was back up to even higher numbers than before.

I understand that algorithms can change, audiences can leave, and a website can suffer from penalties.

But I’m also ...

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Growth Hacking Techniques

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To some, “growth hacking” might seem like the latest buzzword for “marketing.”

But growth hacking is much more than a buzzword and requires absolute focus on one thing: Grow as fast as possible.

This clever phrase and has been popularized by fast growing startups. But growth hacking is not just for startups, it’s for smart marketers and forward-thinking businesses.

That’s why I want to share my the best 15 growth hacking techniques and strategies for you to use for your business

15 Best Growth Hacking Techniques & Ideas

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Creating Effective Facebook Ads for Lead Gen: The Complete Guide

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If you’re like a vast number of marketers out there, you could be under the impression that advertising on Facebook (or any other type of social media) is limited to branding and customer engagement.

9 Time-Saving Tools for Social Media Marketers

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Do you need to spend less time on repetitive social media tasks?Are you looking for tools that let you balance automation with a personal touch?

In this article, you’ll discover nine tools to help marketers save time while maintaining a human presence on social media.

Discover nine tools to save time on social media marketing.

Relationship-building Tools

Just like any relationship, connecting on social media starts with finding the right people and reaching out in a human ...

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